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Why Is Cause-Related Marketing So Important? For Many Brands, the Answer Is Y
BusinessDictionary.com defines cause-related marketing as, “Joint funding and promotional strategy in which a firm’s sales are linked (and a percentage of the sales revenue is donated) to a charity or...
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The Value of a Good Book: Insights From Will Hunting
“See, the sad thing about a guy like you is in 50 years you’re gonna staht doin some thinkin on your own and you’re gonna come up with the fact that there are two certainties in life. One, don’t do...
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Marketing: A Case for Using Traditional Media
Online marketing is becoming necessary for brands because their customers and potential customers spend a lot of time on the Internet. Mobile marketing is also becoming more important because it often...
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Find Out Who Your Potential Customers Are Before It’s Too Late
Changes in society impact the products that we buy, how we shop, and who influences purchase decisions. In the end, these changes impact how products need to be made and advertised. Rapid advancements...
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